In the recent startling sales revelations from the largest segment of the markets, Restaurant-to-Consumer Delivery, which totaled $94,385 million with a market volume of $58,008 million in 2019 worldwide, has many trying to get their toes online to dive in, an important business objective given the food delivery segment.
Little do they know that the grocery delivery business is no picnic for aggregators and restaurateurs either! There is certain turbulence, challenges that usually remain in the shadows.
Here we take a quick look at the most dynamic challenges that have kept food delivery companies on their toes.
- The logistical dilemma
The challenge is to allocate delivery staff near the high-demand areas and low-demand areas. The challenge lies when the condition is not clear, such as B. “What is the probability of receiving the highest number of orders from this particular area?” This creates a dilemma.
Firstly, how many delivery people are needed and how do they manage to get the groceries from the pickup point to the delivery point since the quality of the groceries may be affected if the pickup points are far from the delivery point? .
Pro Tip:Restaurants should only have foods on the menu that can withstand the required temperature with fewer compromises in changing it.
- Longer waiting times for customers
If the period between online ordering, preparation and delivery takes longer than expected, it can crush any hungry customer’s patience, which subsequently reduces the likelihood that they will return.
- Inability to meet high demands
There are times when restaurants become very popular for their offerings and suddenly orders come in in bulk, making it difficult for them to manage the online customers along with walk-in customers at the same time.
Pro Tip: In such cases, restaurants should be strategic with the menu and start with a small menu instead of presenting a large variety. And as for the influx of walk-in customers, restaurants should create spaces that can easily handle the flow of orders.
- Tricky pricing model
In the food industry it is almost impossible to be precise when developing a profitable business model. There is no guarantee that the price cuts would result in increased sales as this business is entirely dependent on customer expectations.
We cannot deny that these challenges above also represent growth opportunities for those who have made wise efforts to fix them. Creating a robust On-demand grocery delivery app can help restaurateurs manage and automate bookings, speeding up the process.
So use the right technology and start your flight into accessible business.
Need help developing the best grocery delivery app platform? contact us now
Thanks to Anuradha Badone | #Major #Challenges #Faced #Online #Food #Delivery #Businesses